In this special issue, Luke Dalinda presents a case study of 06 suite sales at Palace Place to show how all owners can increase the value of their suites. An excerpt follows.
Palace Place had experienced a solid start to 2012. Total sales had decreased from 3 sales in the first three months of 2011 to 2 sales in the first three months of 2012.
How to increase the values at Palace Place: A 06 suite case study
In 2010, I had set the record price for 06 suites at $371 per square foot. At the end of 2011, I had set another record price for 06 suites at $380 per square foot.
Other Palace Place realtors have recently sold 06 suites for as low as $352 per square foot.
This clearly demonstrates that, since 2010, my 06 listings have sold for between $35,000 to almost $70,000 more in price, as compared to these recent sales (Source: Toronto Real Estate Board MLS). This is why market positioning is critical to your getting the highest price possible for your suite.
Simply listing your suite on MLS is not enough! Listing on MLS alone could cost you thousands of dollars without the added value of strategic advertising and promotion.
My goal for 2012 is to increase all prices per square foot for Palace Place. So, if you would like to set another record this year, I am your man!
Last year, I had single handedly set the record price for our 02 suites at $420 per square foot. I have been setting record prices at Palace Place since my very first listing in 1997 just after Palace Place had achieved its independence from Citibank.
This year, I have just listed Suite 4305. I have listed it for $645,000, which is only $432 per square foot for one of the best suites in the building and one of the best views in Toronto. When those shoebox condominiums down the street get $600 per square foot or more, Suite 4305 is clearly an incredible deal!
I am on-site and on-call 24/7. I am the only Palace Place realtor that is a Platinum Level Marketer in The Toronto Star, and I have advertised the most in The Globe & Mail. Add my website, homes and condos newsletters, Facebook, and other strategic initiatives, and you will quickly discover why I get the deal done!
Contact Luke Dalinda at LDALINDA@DALINDA.NET or 416-236-1871.